Veltyco Group plc (LON:VLTY), the online marketing company and operator for the gaming industry, has today announced that its partner eSports.com has entered into a partnership agreement with RFRSH Entertainment (the “RFRSH Partnership”) to further accelerate the growth of esports.
RFRSH Entertainment, an established esports and digital entertainment company, manages and runs the commercial operations of some of the leading esports teams, including Astralis and as part of the RFRSH Partnership, eSports.com will be a main sponsor for Astralis.
As a result of this and through the Company’s existing partnership with eSports.com, Veltyco Group plc believes that it will be able to increase the exposure of its online sports betting brand Bet90.com, in which it has a 51% interest, to the rapidly growing eSports market to increase its esports’ betting operations and market share in this unique area.
Marcel Noordeloos, the Company’s FD, commented: “We are very excited about the potential of the RFRSH Partnership and the Astralis team to drive increased awareness of our Bet90 brand within esports and it demonstrates one of the many benefits of Veltyco’s partnership with eSports.com.”
