Thomas Cook Customer-focused strategy delivers profitable growth

Thomas Cook
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Thomas Cook Group Plc (LON:TCG) announced today it’s audited results for the year ended 30 September 2017.

Good financial progress

· Group revenue of £9,007 million, up 9% on a like-for-like basis (adjusted for foreign exchange)

· Underlying EBIT up £24 million to £330 million

· Strong recovery at Condor; increased profits in Continental Europe and Northern Europe

· UK margins lower after four consecutive years of profit growth

· Profit after tax of £12 million; recommended dividend of 0.6 pence per share

· Net debt reduced by £122 million to £40 million, reflecting higher free cash flow generation

· New financing arrangements to 2022, providing greater liquidity and flexibility to invest in growth

Customer focus leading to more satisfied customers and higher loyalty

· Net Promoter Score up 4 points year-on-year, and 9 points since customer initiative launched in 2015

· Growth in repeat bookings since 2015 of 51% to own-brand hotels and 15% to differentiated hotels

Creating further opportunities for profitable growth

· Accelerating growth of own-brand hotel portfolio through LMEY partnership

· Cutting complexity and expanding customer choice through strategic alliance with Expedia

· Reinvigorating financial services offer with launch of Thomas Cook Money

· Growing Thomas Cook China – tenfold growth in customers targeted in 2018

· Improving digital customer proposition with web bookings up 18%

· New Operating Model delivering financial benefits as planned; target increased by £30 million to FY20

Peter Fankhauser, Chief Executive of Thomas Cook said: “2017 was a milestone year in the strategic development of Thomas Cook. By delivering what we promised on strategy, we’ve inspired more customers to choose our holidays for their hard-earned weeks in the sun, while at the same time transforming the scale of the opportunity ahead for the Group.

“We now see that the deliberate decision we made to put the customer back at the heart of our business is bearing fruit. Customers’ satisfaction with our holidays has increased strongly for a second consecutive year, growing in all of our main markets. I’m particularly pleased by the number of new customers we’ve won this year, showing us that we’re getting more people to look again at what we offer – and that more of our existing customers are recommending our holidays to family and friends.

“Increased customer demand delivered a 9 per cent growth in revenues in the year. Combined with the successful turnaround of our German airline division, Condor, this led to an underlying operating profit of £330 million, an 8 per cent increase year on year. The strong performance of our Group Airline in what has been a difficult year for European aviation is a particularly encouraging sign of our progress. In our tour operating business, Continental Europe grew strongly while our Nordic division enjoyed another excellent year. After four consecutive years of profit growth, margins in our UK business declined due to a more competitive market environment, especially for holidays to Spain.

“The actions we have taken in the last 12 months take us significantly further forward in our strategy for profitable growth. The strategic alliance we signed with Expedia will transform the way we work, enabling us to offer a much greater choice of hotels to Thomas Cook customers at lower cost and complexity to us. Meanwhile, the partnership with LMEY strengthens our own-brand hotel portfolio and reinforces our focus on a more streamlined portfolio of hotels where we can give customers the very best experience.

“I am also excited by the growth opportunities we have in our fledgling business in China, as well as in financial services with the launch of Thomas Cook Money. In a very short space of time, Anth Mooney and his team have developed a really innovative set of financial products that I believe will make customers think again about what we can offer – and help us reclaim our position as number 1 for holiday money.

“Looking to the year ahead, we can see real momentum in our Group Airline, and expect our Continental Europe and Northern Europe tour operator businesses to continue their good performance. While conditions are challenging in the UK, we have implemented a set of actions to improve performance. Overall, based on current trading, I believe that we are well-positioned to achieve a full year operating result in line with market expectations.”

 

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