Sativa Investments Plc (NEX: SATI) CEO Geremy Thomas talks to DirectorsTalk to discuss the appointment of Chris Jones a retail expert to launch Sativa’s Goodbody & Blunt wellness stores.
Sativa Investments announced that Chris Jones is to launch its wellness centres, branded Goodbody & Blunt, which will offer customers a variety of CBD wellness products in drop-in cafes that will offer in-house or retail purchases. Chris will be Managing Director of Sativa Wellness Centres Limited and the expansion plan will be funded from the Company’s existing resources, including the proceeds of the Share Placing completed in October 2018.
Chris’ experience centres on the vaping and mobile phone industry, where he developed strong relationships in key markets, including Germany and the USA, and helped build and expand retail businesses in competitive market conditions.
Recently, Chris worked as a consultant sales director for one of the largest vaping companies in the UK, which has over 110 stores, and also consulted for Northern Ireland vaping company Ziggicig with over 20 stores.
His mobile phone experience includes being a Sales Director at Nokia Mobile Phones UK, where he helped Nokia to achieve market leader status, and also helped to build the mobile phone businesses of Dextra Mobile Accessories and Phones 4U. In addition to this, Chris helped build Swindon-based mobile service provider Cellular Operations to a subscriber base of 500,000, before it was acquired by Vodafone.
Geremy Thomas, founder and Chief Executive Officer of Sativa, said:
“Chris’ experience of growing businesses in these highly competitive markets, coupled with very strong retail and franchise operational knowledge, is an ideal fit for Sativa’s aggressive market development plans for its Goodbody & Blunt wellness centres. The model will be proofed with two to three retail outlets, then the Company has the option to roll it out further or as a franchise.
“These stores will offer customers CBD wellness products including oils that you can add to beverages such as your coffee, balms, vapes and several other new in demand products. These stores will also constitute a key component for the Company’s seed-to-consumer strategy.”